Virgin Enters iPad Market

Virgin, Sir Richard Branson’s company, is to go into e-publishing, with an iPad-only publication / magazine called Maverick. And, if the AdAge report is anything to go by, it sounds like it’s going to be a direct competitor to FastCompany.com.

People seem to forget that Mr. Branson started in the magazine publishing business, back in his college days. I think this is a very good move. Its “family ambassador” is to be Branson’s pulchritudinous daughter Holly (pictured here with Dad and brother) who left medical school to join the family firm, and its editor is a former editor of FHM in the U.K. Anthony Noguera. His AI publishing unit, Seven Squared is a London based customer engagement agency.

If you can’t wait around until October to get Maverick onto your iPad and you want some digital magazine action now then why not check out Zinio Magazine News-stand & Reader, which gives you access to more than 2500 full-colour magazines.

Filed Under: Home Office • Social Media

Tags: Anthony Noguera • e-publishing • Holly Branson • iPad • publishing • richard branson • virgin